Desigual in BahnhofCity Wien Hauptbahnhof

At the young age of 20, Thomas Meyer, originally from Switzerland, imagined a future in which people could dress differently, wearing clothes that would generate positive emotions. That is how Desigual came into being in 1984.

Ever since, Desigual has been exuding a positive attitude, commitment, tolerance, continuous improvement, innovation and fun. Because, as our first slogan claimed, Desigual is different. We dress people, not bodies.

Our multichannel distribution system permits us to operate as a truly global company. Internationalisation and innovation are our two main pathways to growth. We reach out to people in 72 different countries.

A visit to any of our stores should be a positive experience which stimulates the senses.

We work with light to create spaces in which the imagination is allowed to run free, in which the illumination of the clothes creates alternative worlds to make the shopping experience a different kind of pleasure.


T: +43 1 9093163


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